Uses for RSS in Business and Internet Marketing Websites
Are you wondering what you can use RSS for right now? Here are some examples of how RSS can be used to enhance your business.
Using Your Own Content
Almost all of your current web based content can be turned into an RSS feed. The only real requirement is that the information changes regularly and you have a subject that people are interested in keeping up to date on.
News Headlines
Typically, the main use of RSS is to present headlines and a short introduction to current news stories. Also you can create an RSS feed on your site featuring your company press releases, site updates, etc. Go to Google news and you can see what types of information you can have delivered daily to your site.
Upcoming Events
RSS is a great way to let people know of events and activities that may be happening soon. It's easy to turn an events page into an RSS feed. You can look for a tie-in with the local community to announce their upcoming events on a page for them, which will in turn drive more traffic to your sites.
Blogs
You've probably heard of the term blogging. It's a page that displays (in chronological order) a series of writings or ramblings on whatever the author wants to write about. Most blogs also allows others to add their comments to yours; you should allow this because it helps to create additional content.
Options are setting up a page where you regularly add your thoughts on all sorts of issues - or just one issue - this is Niche blogging and ties in really well with a Niche based website. Include a way for someone to add the RSS feed to their Google or Yahoo personal pages, and you've got a whole new audience for your thoughts and ramblings!
New Products
Got an online store with new inventory added regularly? Add details about your newly added items to an RSS feed to let people know what you have new to offer them.
Newsletters
If you regularly produce an email newsletter, then consider converting it to RSS format that broadcasts to the public, as well as continuing to email it to your current list.
New Member Announcement
Do you run a public membership site? Recently joined members could be listed in an RSS feed with links direct to their profiles. What a great way to welcome new members!
Remember to submit your feed URLs to the various RSS Feed Directories. And always test them on yourself first so you can see what is actually going to go out to the public before it is sent.
There you go, just a few quick ways you can use RSS feeds to enhance you current business!
posted by The Mulacs
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11:34 PM
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